Sarah Jessica Parker to open second SJP store

May 8, 2017

Sarah Jessica Parker wears SJP by Sarah Jessica Parker shoes.
Sarah Jessica Parker wears SJP by Sarah Jessica Parker shoes. (Photo courtesy of Bellagio)

Sarah Jessica Parker is opening a SJP by Sarah Jessica Parker boutique this summer at the Bellagio Resort & Casino in Las Vegas. It will be the second SJP by Sarah Jessica Parker store and the first on the West Coast.

The first SJP by Sarah Jessica Parker opened in December 2016 at Bellagio’s sister property MGM National Harbor in Oxon Hill, Maryland.

Parker commented in an Bellagio press release: “On the heels of our first SJP by Sarah Jessica Parker boutique opening in December, we are thrilled to be opening the doors to a second standalone store with MGM Resorts at Bellagio in Las Vegas this summer. Having our own store has long been a goal we’ve worked  toward and it feels like a dream to be able to do it twice in less than 12 months with such brilliant partners. The expertise, guidance and support that MGM Resorts has brought to the table are unparalleled and we’re honored to be taking this massive next step with them.”

Bellagio president and COO Randy Morton added,  “We are honored Ms. Parker and her team chose Bellagio to debut SJP on the West Coast. The boutique at MGM National Harbor was an immediate phenomenon, creating an energy and excitement rarely found in the retail world. The opportunity to bring Ms. Parker’s brand and passion to Bellagio complements our commitment to creating wow moments for each guest that walks through our doors.”

The boutique will be located in the Promenade retail corridor, taking the place of La Scarpa, which will close in mid-May.

SJP was founded in February 2014 by Sarah Jessica Parker and partner George Malkemus III. The footwear and accessories collection stems from Sarah Jessica’s love for the single sole and vivid memories of New York City fashion in the latter part of the ’70s.

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