Review: ‘House Party’ (2023), starring Jacob Latimore, Tosin Cole, Karen Obilom, D.C. Young Fly and Scott Mescudi

January 14, 2023

by Carla Hay

Jacob Latimore, LeBron James and Tosin Cole in “House Party” (Photo courtesy of Warner Bros. Pictures)

“House Party” (2023)

Directed by Calmatic

Culture Representation: Taking place in Los Angeles, the comedy film “House Party” features a predominantly African American cast of characters (with a few white people and Latinos) representing the working-class, middle-class and wealthy.

Culture Clash: In this reboot of the 1990 comedy film “House Party,” two best friends—one who’s an aspiring musician, the other who’s an aspiring party promoter—throw an illegal party at the mansion of basketball superstar LeBron James while James is away on vacation.

Culture Audience: Aside from the obvious target audience of fans of the “House Party” comedy franchise, “House Party” will appeal mainly to people who don’t mind watching silly movie remakes that make African Americans look stupid and ridiculous.

Scott Mescudi (with his back to the camera), Tosin Cole, Karen Obilom and Jacob Latimore in “House Party” (Photo courtesy of Warner Bros. Pictures)

The 2023 reboot of “House Party” is nothing but a shallow cesspool of bad jokes, mindless characters and a relentlessly dull story. The house party doesn’t get started until almost halfway through this vapid movie. The original 1990 “House Party” (written and directed by Reginald Hudlin) was by no means a masterpiece, but it was a low-budget movie that had moments of charm and genuinely hilarious comedy. This 2023 version of “House Party” is just one of many examples of a very misguided and unnecessary movie reboot that is a complete waste of time and money.

Calmatic (whose real name is Charles Kidd II) makes his feature-film directorial debut with the 2023 version of “House Party,” which uses the same concept as the original 1990 “House Party”: Two best friends experience various hijinks during a raucous house party. Jamal Olori and Stephen Glover wrote the terrible screenplay for 2023’s “House Party.”

In 1990’s “House Party” movie, which takes place in an unnamed U.S. city, best friends Christopher “Kid” Robinson Jr. (played by Christopher “Kid” Reid) and Peter “Play” Martin (played by Christopher “Play” Martin) are teenagers in high school. The basic plot is about aspiring rapper Kid sneaking out of his house to go to a house party thrown by aspiring party promoter Play, while Play’s parents are away on vacation. The two pals also have a loudmouth DJ friend, possible love interests, and a trio of bullying thugs who also factor into the story.

The 2023 version of “House Party,” which takes place in Los Angeles, uses the same template of the original “House Party” movie, except the two best friends are in their mid-20s, not underage teens. But because 2023’s “House Party” is polluted with negative stereotypes of African American men, these two clowns are supposed to be financially broke and still living with family members. The two best friends, whose names are Kevin and Damon, both have low-paying day jobs as housecleaners for a company called Windsor Prestige House Cleaning, which has a lot of wealthy people as clients.

In 2023’s “House Party,” Kevin (played by Jacob Latimore) is an aspiring R&B singer/songwriter who shares custody of his toddler daughter Destiny with an ex-girlfriend named Cher (Destiny’s mother), who is never seen in the movie. Kevin lives with his father Pops (played by Bill Bellamy) and Pops’ wife Lisa (played by Nakia Burrise), who will soon be selling the house after Pops’ planned retirement. Kevin has a good relationship with his father and stepmother, but they’ve told Kevin that he will have to find another place to live after the house is sold. Kevin needs money to find a new home and because he wants to send Destiny to an elite private school.

Kevin’s best friend Damon (played by Tosin Cole), whose name is pronounced “Duh-mawn,” is an aspiring party promoter living with his aunt Jean (played by Renata Walsh), who is a cringeworthy stereotype of an “angry black woman” in the brief time that she’s on screen. She bursts into Damon’s bedroom during the day while he’s sleeping and yells at him to wake up. And because it isn’t enough for this horrible movie to portray Damon as lazy, “House Party” depicts him as someone with bad hygiene. Jean complains about the foul body odor in Damon’s bedroom with some insults that include: “It smells like someone fucked an onion in here!”

Just like in 1990’s “House Party,” the lighter-skinned friend is portrayed as the “responsible, smarter” one who is more likely to be worried about getting in trouble, while the darker-skinned friend is the “irresponsible, dumber” one who is more likely to do reckless things that will get the two pals in trouble. It might or might not be colorism from the “House Party” filmmakers, but it sure looks like colorism to a lot of people. Even if this apparent colorism wasn’t intentional, 2023’s “House Party” has so many other problems that can’t save this movie from being a complete flop.

Kevin is confronted on the street by three thugs who are looking for Damon. The leader of this dimwitted, scowling trio is Kyle (played by Allen Maldonado), who is almost always accompanied by sidekicks Larry (played by Melvin Gregg) and Guile (played by Rotimi), who are all cartoonish because of the stupid things that they say and do in the movie. The three bullies want to rough up Damon because they think that Damon has stolen a gold chain necklace from a woman named Daisy, who is Guile’s cousin.

Kevin manages to convince Kyle, Larry and Guile that he doesn’t know anything about this alleged theft. But don’t think this will be the last time that this trio of hoodlums will appear in the movie. Viewers will later find out if Damon really did steal that gold chain necklace. It’s such an uninteresting subplot that it might as well have not been in this “House Party” remake.

Damon and Kevin were hired by Windsor Prestige Housecleaners because Kevin’s ex-girlfriend Venus Bailey (played by Karen Obilom) has some type of managerial position at the company, and she was able to use her clout to get jobs for these two slackers. When it comes to Kevin’s love life, Kevin thinks of Venus as “the one that got away,” so you know what that means: Venus is Kevin’s obvious love interest.

One day, Damon and Kevin are doing a housecleaning job at a mansion, whose owner is away on vacation. It isn’t long before they discover from snooping around the house that the mansion belongs to basketball superstar LeBron James. Damon and Kevin find a private calendar showing that the family members who live in the house are all in India for a two-week spiritual retreat.

While Kevin and Damon are snooping around the mansion, they go into a trophy/memorabilia room, where they see LeBron’s awards and possessions related to basketball, including a championship NBA ring locked in a glass case. (And it’s easy to predict what will happen to the ring and the “race against time” that ensues.) The two pals also see that LeBron has a life-sized hologram of himself in this room, with the hologram giving self-esteem-boosting pep talks.

Why is there all this LeBron James promotion in 2023’s “House Party”? James is a producer of the movie through his SpringHill Company. He also makes a cameo as himself in the movie. Considering that James was a producer and had a starring role in the awful 2021 reboot/sequel “Space Jam: A New Legacy,” maybe it’s time for him to stop making inferior remakes of movies that weren’t very good in the first place.

Not long after Kevin and Damon find out that they’re in LeBron’s mansion, Venus calls them to let them know that Kevin and Damon have been fired. Why? During a previous housecleaning job for the company, Damon and Kevin were caught smoking marijuana on the house’s surveillance video, which was sent to the company.

Kevin is desperate for money, so he comes up with the idea of charging people money to party for one night at LeBron’s mansion, with the intention to mislead the invited people into thinking that LeBron will be at the party too. At first Damon doesn’t want to do it, but he changes his mind and ends up causing more problems during the party. Before they leave LeBron’s house for the day, Kevin and Damon smoke some marijuana on the property. (“House Party” over-relies on marijuana smoking as the gag in jokes that fall very flat.)

“House Party” is so ill-conceived, viewers are supposed to believe that two complete strangers can throw this type of illegal party in a celebrity mansion and that there would be no employees of the celebrity who would find out. In fact, there are no staffers of LeBron James during the party that attracts a few hundred people, including celebrities portraying themselves. The movie never bothers to explain why this mansion doesn’t have any of the James family’s security people or other employees hired to look after it while the family is on vacation. It’s all so mind-numbingly idiotic.

The movie also expects viewers to be morons and think that this party that was marketed as being hosted by LeBron is supposed to be a “secret,” as if word of mouth doesn’t exist. In addition, people at the party are shown filming themselves or taking photos to put on their social media. And yet, there’s a scene during the party when Kevin angrily yells at Damon for revealing the “secret” party because Damon put photos of the party on social media.

One of the worst things about the 2023 version of “House Party” is that all of the characters are boring or very obnoxious. (And so are the performances by the cast members.) Damon and Kevin hire a DJ friend named Vic (played by D.C. Young Fly), who is nothing but an irritating buffoon. He’s nowhere near as funny as Martin Lawrence’s DJ character Bilal in 1990’s “House Party.”

The female characters with prominent roles in the movie are presented as dull love interests or “video vixen” types. Venus has a cousin named Mika (played by Shakira Ja’nai Paye), who’s a very superficial and materialistic party girl. Grammy-winning singer Mya portrays herself in a bland role as LeBron’s neighbor who attracts the lustful attention of Damon.

A subplot from 1990’s “House Party” that isn’t in 2023’s “House Party” is showing how white police officers constantly harass the protagonists when the protagonists aren’t doing anything wrong. It’s a social issue that could have been in a “House Party” movie of the Black Lives Matter era, but apparently this subject matter was too challenging for the filmmakers of 2023’s “House Party.” It’s probably better that 2023’s “House Party” did not have racist police harassment/abuse of African Americans as part of the movie’s story, because it’s a real-life racial problem that’s too important to be in this garbage movie.

The closest that 2023’s “House Party” comes to addressing racial issues is by having a “token” white character named Peter (played by Andrew Santino), who is a nerdy and nosy neighbor of LeBron. Peter becomes the butt of a lot of the movie’s so-called jokes because he’s supposed to be the “clueless white guy” who fails miserably at trying to appear “cool” to black people. Peter inevitably goes over to the house when he sees some of the activity going on and because his female koala named Marley has wandered over to LeBron’s property.

When Kevin and Damon answer the door, Peter is surprised to see these two strangers, who can’t get their stories straight about why they’re at LeBron’s mansion. Before Peter leaves, he tells Damon and Kevin, “By the way, Black Lives Matter.” At various times during “House Party,” the movie uses the koala (which is an obvious fake replica, not a real koala) as a weak gimmick for more unfunny jokes that get run into the ground early, such as the koala getting a contact high from marijuana smoked at the party. The visual effects in this movie are very tacky and unrealistic.

The 2023 version of “House Party” overloads on useless celebrity cameos, as if seeing these celebrities is supposed to make this junkpile movie better. Among the stars who demeaned themselves to portray themselves in this dreadful dud are Snoop Dogg, Lil Wayne, Juvenile, Tinashe, Lena Waithe, Mark Cuban, Odell Beckham Jr., Tristan Thompson and Carl Anthony Payne II. Waithe, who is an Emmy-winning screenwriter in real life, embarrasses herself by portraying a marijuana-smoking party guest who is shown brainstorming ideas for a TV series, including a show that she wants to be like “Roots,” but “in reverse,” with black people enslaving white people.

Scott Mescudi (also known as rapper Kid Cudi) has a poorly written supporting role as himself; his character is another stoned party guest. He has some of the worst lines in the movie, which makes him look like a drug-addled dolt. The 2023 version of “House Party” takes a bizarre turn with a bloody and violent subplot that looks like it’s trying to be a horror-movie parody of 1999’s “Eyes Wide Shut,” but this subplot is neither scary nor funny. Original “House Party” stars Reid and Martin (also known as rap duo Kid ‘n Play) have a very quick cameo in this gruesome part of the movie.

The release of the 2023 version of “House Party” was delayed several times—an obvious indication that Warner Bros. Pictures knew that the movie was an irredeemable bomb. At one point, the movie wasn’t going to have a theatrical release and was supposed to be released directly to HBO Max. Even if people see this version of “House Party” without paying for a movie ticket, it’s still a painfully unfunny waste of time and so horrendously stupid, even the fake koala should be ashamed to be associated with this dreck.

Warner Bros. Pictures released “House Party” in U.S. cinemas on January 13, 2023.

2019 BET Awards: performers and presenters announced

June 3, 2019

The following is a press release from BET:

BET Networks announces the first group of performers for the 19th annual “BET AWARDS” including Cardi B, DJ Khaled, Migos, H.E.R., Lil Nas X, Billy Ray Cyrus, Lizzo, Mustard, Lil Baby, City Girls’ Yung Miami, Lucky Daye and Kiana Ledé.  Hosted by Regina Hall, the “BET Awards” 2019 will air LIVE on Sunday, June 23rd at 8 PM ET from the Microsoft Theatre in Los Angeles, CA on BET.

Additionally, the network announced the first group of presenters who will take the stage including Taraji P. HensonTaraji P. Henson, Lena Waithe, Morris Chestnut, Yara Shahidi, Lena Waithe, Morris Chestnut, Yara Shahidi, and Marsai Martin.

“The BET Awards stage has become synonymous with powerful and groundbreaking performances that are authentic and bold, celebrating the influence and power of black culture,” said Connie Orlando, Executive Vice-President, Head of Programming at BET. “We are thrilled to continue to be the launch pad and home for some of today’s most talented and inspiring voices, as BET continues to showcase the impact of established and up-and-coming artists, providing them a global stage to share their art and creativity.”

As previously announced, Cardi B leads this year’s nominations with a total of seven, including Best Female Hip-Hop Artist, two separate nods in both the Best Collaboration and Video of the Year categories, Album of the Year and the Coca-Cola Viewers’ Choice Award. Drake follows with five nods for Best Male Hip-Hop Artist, Video of the Year, Best Collaboration and the Coca-Cola Viewers’ Choice Award. Other leading nominees include Beyoncé, Travis Scott and J. Cole who received four nominations each, with  Bruno Mars, 21 Savage, Childish Gambino, H.E.R. and Ella Mai each scoring three nominations.

The “BET AWARDS” 2019 will simulcast LIVE at 8 pm ET across seven Viacom networks in the U.S. including BET, BET HER, MTV, MTV 2, MTV Classic, VH1, and Logo.  Internationally, the show will simulcast for the first-time on BET Africa at 2 am CAT on June 24th, followed by international broadcasts in the UK on June 24th at 9:00 pm BST, South Korea on June 25th at 9 pm KST and in France on June 25th at 9 pm CEST.  Internationally, BET will honor Best International Act in-show, along with the fan-voted category Best New International Act and BET International Global Good Award during the live red carpet pre-show.

Connie Orlando, Executive Vice-President, Head of Programming at BET will serve as Executive Producer for the “BET AWARDS” 2019 along with Jesse Collins, CEO of Jesse Collins Entertainment.

BET.com/betawards is the official site for the “BET Awards” and will have all the latest news and updates about this year’s show.

ABOUT BET NETWORKS

BET Networks, a subsidiary of Viacom Inc. (NASDAQ: VIA, VIA.B), is the nation’s leading provider of quality entertainment, music, news and public affairs television programming for the African-American audience. The primary BET channel reaches more than 90 million households and can be seen in the United States, Canada, the Caribbean, the United Kingdom and sub-Saharan Africa. BET is the dominant African-American consumer brand with a diverse group of business extensions: BET.com, a leading Internet destination for black entertainment, music, culture and news; BET HER, a 24-hour entertainment network targeting the African-American woman; BET Music Networks – BET Jams, BET Soul and BET Gospel; BET Home Entertainment; BET Live, BET’s growing festival business; BET Mobile, which provides ringtones, games and video content for wireless devices; and BET International, which operates BET around the globe.

ABOUT “BET AWARDS”

The “BET Awards” is one of the most watched award shows on cable television according to the Nielsen Company. The “BET Awards” franchise remains as the #1 program in cable TV history among African-Americans, and it is BET’s #1 telecast every year. It recognizes the triumphs and successes of artists, entertainers, and athletes in a variety of categories.

 

ABOUT JESSE COLLINS ENTERTAINMENT

Jesse Collins Entertainment (JCE) is a full-service television and film production company founded by entertainment industry veteran Jesse Collins. For more than a decade, Collins has played an integral role in producing some of television’s most memorable moments in music entertainment. Collins has produced groundbreaking and award-winning television programming, including “BET Awards,” “Grammy Awards,” “Soul Train Music Awards,” “BET Honors,” “UNCF an Evening of Stars,” “ABFF Awards” and “BET Hip Hop Awards.” Collins was an executive producer of the hit TV series “Real Husbands of Hollywood,” starring Kevin Hart, and the critically acclaimed “The New Edition Story,” a biopic on the boy band that aired as a three-part miniseries on BET in January 2017. He is also the executive producer of VH1 shows “Dear Mama” and “Hip Hop Squares” with Ice Cube. Most recently, JCE executive-produced “The Bobby Brown Story.” The miniseries picked up where “The New Edition Story” miniseries left off and chronicled the talented but troubled singer’s exit from the popular 80s boy band through his solo success. It debuted on BET in September 2018 and was the highest-rated non-tentpole program on the network since “The New Edition Story.” Next for JCE is the second season of “American Soul” on BET and Netflix’s upcoming series “Rhythm and Flow.”

2019 BET Experience: Mary J. Blige, Cardi B, Migos, Meek Mill, YG, H.E.R., Yara Shahidi, Lena Waithe, among celebrity participants

May 20, 2019

The following is a press release from BET:

BET Networks announced the highly anticipated BET Fan Fest lineup as part of the BET Experience at L.A. LIVE presented by Coca-Cola® June 20 – 23, 2019. The annual festival will include the return of Genius Talks, BET Experience 3-on-3 Celebrity Basketball Tournament, Celebrity Dodgeball Game, BET X House of Fashion & Beauty, Coca-Cola Music Studio, DJ Hed presents Kicksperience sponsored by Sprite®, Casting Call along with a newly added activations, Roller-skating Party, Next Rap Star.

FRIDAY, JUNE 21 AND SATURDAY, JUNE 22

COCA-COLA MUSIC STUDIO

The BET Experience Coca-Cola Music Studio will debut some of today’s emerging acts including Elhae, Killumantii, TJ Porter, Ceraadi, Bobby Sessions, Earth Gang, Control the Sound, Happy Birthday Calvin and other special guests.

BET X HOUSE OF FASHION & BEAUTY

BET X House of Fashion & Beauty will be a destination that celebrates and highlights the best of urban hip hop culture through the lens of fashion, beauty, music and dance. Embracing the diversity of hip hop and the nuance manifestations of the international cultural experience, House of Fashion & Beauty will feature the authentic stories of the “streets” through a global perspective with music, fashion and beauty being at the center. Participating talent include

GENIUS TALKS

The always-inspirational Genius Talks returns with prominent personalities across various industries joining fans for uplifting conversation and gems of guidance based on their experiences. This year, Lena Waithe, Yara Shahidi, and Marsai Martin join the series alongside moderator, Jemele Hill, to share their knowledge and keys to success with fans. Past guests have included illustrious stars such as Snoop Dogg, Kobe Bryant, Ava DuVernay, Floyd “Money” Mayweather, DJ Khaled, Tracee Ellis Ross, Tip “T.I.” Harris and Yvonne Orji.

CELEBRITY DODGEBALL GAME

The annual BET Experience Celebrity Dodgeball Game returns, four teams of celebrity challengers will face off in the all-new Celebrity Dodgeball Game taking place on Friday, June 21.

DJ HED PRESENTS KICKSPERIENCE SPONSORED BY SPRITE®

The fresh interactive sneaker event, Kicksperience is back! DJ Hed Presents Kicksperince sponsored by Sprite® will highlight the sneaker culture phenomenon, bringing together generations of culture defining sneakers, streetwear brands, art, and music to the robust BET Fan Fest line-up. The electrifying pop-up will incorporate artists and tastemakers, authentic to sneaker culture, for the ultimate sneaker experience. The activation will host a sneaker customization space with renowned Artist, Chad Cantcolor, brands ranging from Puma to Sprayground, live taping of BET Digital’s Colorways & Toeboxes, and opportunities to purchase shoes on site. Selected by LA’s own DJ Hed performers include Rapsody,1TakeJay, AzChike, Azjah, GPerico, John Hart, Morgan Westbrook, Reason, Sneakk (SOB X RBE), Villain Park, Yhung T.O., Shoreline Mafia, Cupakke, Kamaiyah, and more!

GAMING TOURNAMENT

A dedicated gaming lounge within the BET Experience will give gamers an opportunity to play against and with celebrities and professional gamers for an opportunity to win one-of-a-kind prizes. Fans will compete with/ against our influencers in a variety of games from NBA2k to Fortnite including iPodKing Carter, The Lopes Brothers, Cheeseaholic, iDropzBodies, Bunnny MightgameU, Sunzi, Black Krystel and more

BET EXPERIENCE FOOD COURT *DUBSMASH MEETUP

A meet & greet experience featuringThe WickerTwinz, Essence and some of today’s up and coming hip-hop acts. Come hang and hit a challenge with some of your favorite dancers.

MCDONALDS STAGE PERFORMANCE

BJ The Chicago Kid to perform with other special guests.

NEXT RAP STAR

Do you have what it takes to be the next Cardi B, YG, or Drake? BET Experience is looking for the “Next Rap Star” in an once-in-a-lifetime competition to showing off your skills and charisma for a distribution deal with Island Records and the chance to perform at the 2020 BET Experience.

CASTING CALL

BET is on the search for fresh new faces to hit the airwaves. Come show off your acting chops in front of an esteemed panel of casting directors and BET Executives who will select an actor to win the opportunity to potentially join the cast of a BET Movie, TV Series or commercial.

3-on-3 CELEBRITY BASKETBALL TOURNAMENT

Four star-studded teams will go head-to-head for bragging rights and for a charity at the 3-on-3 Celebrity Basketball Tournament. Download the BETX ’19 App to exclusively purchase your tickets for the Celebrity Basketball Game.

BET HER AWARDS

The empowering night honors the innovation and marked successes of women of color across various industries who have unapologetically broken barriers in the entertainment, arts and technology industries. Additionally, The BET HER Awards will include a special spotlight on two deserving nonprofit organizations dedicated to uplift and empower women of color.

BET EXPERIENCE AT L.A. LIVE PRESENTED BY COCA-COLA®

BET Networks, an entertainment powerhouse, once again brings the BET EXPERIENCE AT L.A. LIVE (BETX), June 20 – 23, 2019 presented by Coca-Cola®. This four-day event will be filled with music concerts taking place at The Novo by Microsoft and STAPLES Center; the BET Fan Fest at the Los Angeles Convention Center including seminars, celebrity basketball games, celebrity meet & greets; and other special interactive events. The weekend will be capped off with the “BET Awards” on Sunday, June 23, 2019 at Microsoft Theater.

Staples Center concerts:

June 20, 2019: Mary J. Blige. H.E.R., Summer Walker, Queen Naija, Bri Steves

June 21, 2019: Meek Mill, YG, A Boogie Wit Da Hoodie, Blueface, Roddy Ricch

June 22, 2019: Cardi B, Migos, Lil Yachty, Lil Baby, City Girls, Trippie Redd

HOW TO ATTEND:

The BET Fan Fest wristbands return to the fan experience this year. All attendees will be required to wear their wristband upon arrival in order to enter the free BET Fan Fest. Beginning May 6, attendees will be able to register for the BET Fan Fest wristbands by downloading the BETX ’19 app or going to www.betexperience.com. The BET Fan Fest wristband grants attendees access to some of the hottest events happening during the BET Experience weekend; including the House of Fashion & Beauty, Coke Stage, DJ Hed presents Kicksperience sponsored by Sprite, and year three of the BET Casting Call. Additionally, tickets to the BETX Celebrity Basketball game will be available for purchase starting today.

VIP Packages for the BET Experience at L.A. LIVE are on sale NOW. In addition to VIP amenities throughout the weekend and incredible seats for STAPLES Center shows, four levels of BETX VIP Packages offer guests the only opportunity to purchase tickets to the highly anticipated BET Awards, broadcast live from Microsoft Theater. Full package amenities and pricing for the Diamond, Platinum, Gold Plus and Gold Packages can be found by visiting https://www.betexperience.com or by calling (877) 234-8425.

General tickets for the BET Experience at L.A. LIVE presented by Coca-Cola® are available NOW at http://www.axs.com/betexperience.

ABOUT THE BET EXPERIENCE APP:

The BET Experience App is your interactive personal guide that takes you inside every installation, performance, and celebrity pop-up during BET Awards Weekend. Custom alerts let you stay up to date on all BET FanFest show schedules in real-time, celebrity meet & greets and other surprises throughout the ultimate four-day event. Go to the Apple Store or Google Play and download the BET Experience app today! Available on iOS & Android. Download it at BETExperience.com/app.

Follow the BET Experience on Twitter @betexperience for the latest and greatest and join the hottest conversation by using #BETEXPERIENCE. Feel free to also check us out online at http://www.betexperience.com.

About BET Networks

BET Networks, a subsidiary of Viacom Inc. (NASDAQ:VIA)(NASDAQ:VIA.B), is the nation’s leading provider of quality entertainment, music, news and public affairs television programming for the African-American audience. The primary BET channel is in nearly 85 million households and can be seen in the United States, Canada, the Caribbean, the United Kingdom, sub-Saharan Africa, France and South Korea. BET is the dominant African-American consumer brand with a diverse group of business extensions including BET.com, a leading Internet destination for Black entertainment, music, culture, and news; BET HER, a 24-hour entertainment network targeting the African-American woman; BET Music Networks – BET Jams, BET Soul and BET Gospel; BET Home Entertainment; BET Live, BET’s growing festival business; BET Mobile, which provides ringtones, games and video content for wireless devices; and BET International, which operates BET Networks around the globe.

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