W Hotels to open in new locations in Spain, India, Czech Republic

March 27, 2017

W Goa
W Goa (Rendering courtesy of W Hotels Worldwide)

W Hotels Worldwide has announced the opening of several new locations.

W Marbella and The Residences at W Marbella are set to open in Spain in 2021. W Goa, located on the internationally renowned Vagator Beach, opened in late March 2017. W Prague will open in 2020 on Wenceslas Square in the heart of the buzzing capital city of the Czech Republic.

The following are excerpts from W press releases:

W Marbella and The Residences at W Marbella

W Marbella will offer 200 spacious guestrooms, including 26 suites and an Extreme Wow Suite – the brand’s extravagant take on the traditional Presidential Suite. The hotel will feature a vibrant bar and a signature restaurant; an AWAY spa complete with a beauty salon and juice bar; FIT state-of-the-art workout facility; and two WET pool decks. For those looking for an extraordinary venue for their next meeting, W Marbella will provide five ultra-modern meeting rooms along with a covered terrace, measuring more than 10,000 square feet, ideal for outdoor parties and events.

A perfect complement to Marbella’s social scene, W Marbella will boast its very own Beach Club with spectacular views of the Mediterranean Sea. The Beach Club at W Marbella will open in advance of the hotel in time for the Summer 2018 season.

The Residences at W Marbella will boast 100 low-rise, condominium apartments and villas available for purchase. The W-branded beachfront Residences will offer owners access to all of the hotel’s amenities and services, including preferred reservations at the hotel’s restaurants, bars and lounges; in-residence dining and STYLE housekeeping services, as well as a private pool and the brand’s signature Whatever/Whenever service promise.

With the opening of W Marbella in 2021, Spain will be the only country in Europe to boast three W Hotels, joining the acclaimed W Barcelona, which redefined Spain’s hospitality scene since it opened in 2009, as well as the forthcoming W Madrid, slated to open in 2019.  W Marbella will be the fourth W Escape in Europe, a newly created portfolio of W Hotels located in ski, sand and entertainment destinations around the world, that make the traditional ‘resort’ a last resort.

W Marbella and The Residences at W Marbella property is being developed in partnership with Sunrise Inversiones 2015 S.L (an affiliate of Platinum Estates Limited). W Marbella will be located on Playa Real de Zaragoza, just a short drive from downtown Marbella.

W Goa

Situated between the verdant jungle and the stunning coastline of Vagator Beach, W Goa features 160 vibrant guestrooms, including Villas, Chalets, a Marvelous Suite and an Extreme WOW Villa (the brand’s take on the Presidential Suite). A one hour flight from Mumbai and a 90-minute drive from Goa International Airport, this W Escape overlooks the Arabian Sea and spans 25 acres of exotic sandy beach set against the backdrop of a 500-year old Portuguese Fort.

Kaleidoscopic Design
Imagined by interior design house Design Wilkes and architects Eco-ID, W Goa combines the rustic and dramatic landscape of Goa with an exuberant spirit that is unique to W Hotels. The grand entrance features huge, unframed doors that are perpetually open and adorned with art by Goan artist Subodh Kerkar, representing the lunar phases and a nod to Goa’s full moon party culture. Just steps away, behind the reception pods adorned with simmering white Capize shells, is a massive street art mural by Indian artist M. Narayan featuring gutsy, raw imagery that celebrates the melting pot culture of Goa, as well as the spectrum of color one can see through divine meditation.

For the interiors, the team at Design Wilkes celebrated the local and foreign cultures of Goa, incorporating rich colors and fabrics across the hotel. Each guestroom is drenched in a psychedelic look and feel with trippy hues of purples and blues creating a kaleidoscopic melding of color throughout. Many fixtures – from foggy metal closet doors to the “beaten” metal drawers in the bathroom – are purposefully designed so that guests cannot clearly see themselves, but rather just their shape and movements. Each guestroom features a chandelier that looks as though the lights are melting from the ceiling, and each bathroom features a mirror adorned with the shape of the Bodhi Leaf which is often associated with enlightenment.

Detox. Retox. Repeat
Nestled in a subterranean space, the hotel’s Spa by Clarins boasts 14,000 square feet of total relaxation, with each detail inspired by the great baths of Pompeii and a labyrinth of corridors leading to private rooms. The spa includes an Oxygen room, eight treatment rooms, a heated vitality pool, steam room and sauna.  Other amenities of the hotel include a FIT gym and an outdoor WET pool deck.  The brand’s iconic Whatever/Whenever® service delivers guests whatever they want, whenever they want it, often facilitated by the W Insider, who shares with guests the inside scoop on what’s new/ next in Goa.

W Goa’s destination restaurant, Spice Traders, offers Pan Asian epicurean flavors amplified with sumptuous ocean views and al fresco dining. The Kitchen Table, an all-day restaurant, serves popular local classics and modern interpretations of international favorites. The WET deck bar refuels guests with healthy snacks and delicious cocktails, while the Living Room and WOOBAR transform from comfortable hangout by day, to buzzing lounge by night. And finally, Rock Pool, poised to become the next big party destination in Goa, set high upon a cliff with the ocean crashing below, blending bohemian vibes with sunset beats for the ultimate in late night revelry.

Show Up. Show Off. Show Stop.
Soon to also be an ideal venue for weddings and other memorable events, W Goa will feature approximately 50,000 square feet of function space and meeting rooms, scheduled to open by the end of 2017, which will be fully equipped with world class audio-visual facilities to set the stage for lively and vivid presentations. The sprawling 4,160 square feet Great Room will raise the celebratory bar on a grand scale accompanied by two Studios of 440 and 540 square feet each. Already open, the lushly landscaped Horizon covers 4,500 square feet of oceanfront area for atmospheric outdoor festivities. And an additional outdoor venue, Backyard, boasts 5,800 square feet of lush green landscape that sits just below the iconic Chapora Fort.

W Prague

Owned by PPH Evropa s.r.o, W Prague marks the brand’s debut into the Czech Republic, and will be located  The hotel will be a renovation of the former Grand Europa Hotel, a radical art nouveau style property that pushed boundaries when it originally opened in 1905, and will do so again with the W brand’s progressive design and innovative spirit. The historic structure will be combined with a modern new building to create a stunning blend of old world glamour and bold, contemporary design.

Restored historical elements of the former Grand Hotel Europa will set the stage for W’s bold and vibrant design, complemented by a stunning new oval-shaped extension. The two buildings will be fully connected to create 154 stylish guestrooms and suites, including the Extreme Wow Suite – the brand’s lavish take on the traditional Presidential Suite. The groundbreaking SPG Keyless entry system will enable guests to use their smartphone or Apple watch to unlock their door and enter their rooms.

W Prague will feature a glamorous rooftop bar and an outdoor terrace, the perfect location for style-savvy locals and guests to enjoy sweeping cityscape views and a fabulous cocktail and culinary experience. The hotel features the W Living Room, the brand’s energetic spin on the hotel lobby, along with several chic restaurants and 350 square meters of ultra-modern event space.  In addition, guests are invited to experience the indoor WET pool deck, FIT fitness center and AWAY® Spa. Throughout the hotel, the brand’s unique Whatever/Whenever service is always available, delivering whatever they want, whenever they want it.

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