DSW launches inaugural Runway Redone fashion show; women invited to apply through Boots for All Casting Call

July 17, 2019

Runway Redone

The following is a press release from DSW:

DSW Designer Shoe Warehouse (NYSE: DBI), a leading branded footwear and accessories retailer, announced today that it is teaming up with female powerhouse Create & Cultivate to launch Runway Redone: Boots for All Casting Call. Hosted by body activist and model Hunter McGrady, Runway Redone will shake up fashion week and reinvent norms by inviting women of all backgrounds to walk the runway in New York Citythis Fall. Submissions for the digital casting call are open now throughJuly 31, 2019.

Runway Redone kicks off DSW’s Fall 2019 campaign celebrating inclusivity, individuality, and self-expression. Participants of Runway Redone will showcase DSW’s expansive Fall collection of boots and will be featured in DSW’s Fall marketing campaign.

“DSW is a warehouse of possibilities for every style and personality, so this Fall we wanted to create an experiential moment that celebrates and encourages self-expression through shoes,” said DSW CMO Amy Stevenson. “We think Create & Cultivate is the perfect partner to bring this to life with us because of their inclusive-focus and highly-engaged, diverse female following.”

“I’m excited to host Runway Redone because I love the idea of giving women a platform to show off their individuality and confidence on a stage normally reserved for a select few,” said Hunter McGrady. “I’m looking forward to inspiring our participants to embrace themselves during this once-in-a-lifetime experience.”

Women across America are invited to digitally enter the Runway Redone: Boots for All Casting Call at www.createcultivate.com/dsw-runway-redone between July 17 and July 31, 2019, to enter for the chance to win the following:

  • Walk in the Runway Redone show in NYC on September 4, 2019 wearing DSW’s new Fall collection alongside DSW influencers and associates
  • Get styled by celebrity stylist Samantha Brown and prep for the show with a full day of expert-led workshops designed to inspire style, self-expression, and confidence
  • Be featured in DSW’s 2019 Fall marketing campaign
  • Round-trip airline tickets to NYC
  • Hotel in NYC for two nights

“At Create & Cultivate, we work to advance inclusive conversations and champion equal representation for all. We’re excited to join forces with DSW to bring this messaging to the runway during one of the most prominent fashion events of the year,” shares Create & Cultivate CEO and Founder Jaclyn Johnson.

Learn more and enter Runway Redone: Boots for All Casting Call by visiting: www.createcultivate.com/dsw-runway-redone or https://www.dsw.com/en/us/content/dsw-boots-for-all-casting.

To sign up to be a DSW VIP member, visit www.dsw.com/en/us/vip.

Join the conversation on social media by following @DSW @CreateCultivate and using #MyDSW and #DSWRunwayRedone.

DSW Designer Shoe Warehouse is a leading branded footwear and accessories retailer offering a wide selection of brand name and designer dress, casual and athletic footwear and accessories for women, men and kids. DSW operates more than 500 locations in 44 states and operates a robust ecommerce website at www.dsw.com, a mobile site at m.dsw.com and via mobile app. Founded in 1991, DSW is a division of Columbus, Ohio-based Designer Brands Inc.

Create & Cultivate is the leading online platform and offline conference women looking to create and cultivate the career of their dreams. Led by CEO and founder Jaclyn Johnson, the nationwide conference gathers the best in the business including CEOs, content creators, and celebrities like Martha Stewart, Ashley Graham, Jessica Alba, Meghan Markle and Kim Kardashian.  Through their online platform and curated events, Create & Cultivate offers a 365-day conversation around entrepreneurship and works to advance inclusive conversations that empower women.

Katy Perry named PSA ambassador for 25th anniversary of ‘FFANY Shoes on Sale’

May 4, 2018

Katy Perry
Katy Perry (Photo by Craig Sjodin/ABC)

The following is a press release from Fashion Footwear Association of New York:

The Fashion Footwear Association of New York (FFANY) is excited to announce that Grammy-nominated singer, songwriter, television personality and footwear designer, Katy Perry, will serve as the 2018 PSA Ambassador for the 25th Anniversary of “FFANY Shoes on Sale.” QVC has been a proud sponsor for the last 24 years, providing support and awareness across all ecommerce and multi-platform engines.

Katy Perry has continuously offered her support of women battling breast cancer.  As a beloved and creative member of the footwear industry with a strong voice for style and substance, Perry is the ideal PSA Ambassador. Perry’s footwear line, Katy Perry Collections, is inspired by her travels, humor and extraordinary imagination. Perry designs each of the collections to reflect her distinct personality. FFANY is honored to partner with Perry for this landmark of the 25th Anniversary and to help move one step closer to a breast-cancer-free world.
“I’m proud to be able to partner Katy Perry Collections with FFANY and QVC in the fight against breast cancer,” said Katy Perry. “This is an issue that is near and dear to my heart, especially because my aunt passed away from it in 1986. I have always been proud to support the cause and am grateful to have yet another platform to help find a cure.”
Over the past 24 years, “FFANY Shoes on Sale,” which joined forces with QVC in 1995, has generated $55 million to help bring us closer than ever to finding a cure for breast cancer. Once again, the Fashion Footwear Charitable Foundation is pleased to announce that grants will be distributed to nine leading cancer institutions in the United States. This star-studded event attended by industry notables and celebrities will recognize the generosity of footwear donors and designers, to benefit the researchers who are committed to finding a cure.
“FFANY is honored to have Katy Perry as our 2018 PSA Ambassador,” said Ron Fromm, President and CEO of the Fashion Footwear Association of New York. “She is a champion for strength, endurance, compassion and has a deep commitment to building a better community – qualities that have great resonance with the battle against breast cancer and the quest for a cure.”

The gala will be held at the Ziegfeld Ballroom in New York on Thursday, October 11, 2018. The nearly 10,000 square foot main ballroom was host to the 2017 QVC Presents “FFANY Shoes on Sale” gala as the first event in the newly renovated space.

The Fashion Footwear Charitable Foundation was created to support ongoing research and education programs in the fight against breast cancer and is supported by members of the Fashion Footwear Association of New York (FFANY). Donated footwear is sold on all QVC platforms during the Fashion Footwear Charitable Foundation’s annual charity benefit, QVC Presents “FFANY Shoes on Sale.” Funds are distributed to leading breast cancer research and education institutions across the United States.

Crocs announces new collections from Drew Barrymore

February 1, 2018

Brand ambassador Drew Barrymore wears the Crocband Clog from her Drew Barrymore ♥ Crocs Color-Block collection.  (Photo courtesy of Crocs, Inc.)

The following is a press release from Crocs:

Crocs, Inc. (NASDAQ: CROX), a global leader in innovative casual footwear for women, men and children, has announced the worldwide debut of its Drew Barrymore Crocs Color-Block Collection. The line, which includes special-edition footwear styles for women and children, was designed in partnership with Drew Barrymore, an ambassador for the brand’s “Come As You Are” campaign.

Featuring fresh combinations of white, navy and yellow and custom-designed embellishments, Color-Block links the bold look that consumers love about Crocs with design touches that speak to Barrymore’s personality and style. The exclusive collection is available on popular Crocs silhouettes, including the Classic Clog, the Crocband™ Clog and the Crocs Sloane Slide.

“When it came to designing my first ever footwear collection with Crocs, I was inspired by love, positivity and the little quirk – or quirks, in my case – that makes each of us unique,” said Barrymore, the Golden Globe Award-winning actress, producer, director, cosmetics line creator, author and mother. “Working together on these Drew Barrymore Crocs styles was a genuine labor of love and I’m excited to share a piece of my one-of-a-kindness with the world.”

Crocs is also thrilled to welcome Barrymore back as one of three ambassadors for the evolution of its “Come As You Are” campaign in 2018. Anchored in optimism, versatility and comfort, “Come As You Are” celebrates uniqueness and individuality, and, most importantly, what it means for everyone to be comfortable in their own shoes.

Crocs Drew Barrymore
In addition to the Crocband Clog, the Drew Barrymore ♥ Crocs Color-Block collection includes a Crocs Classic Clog for women and children, as well as two Crocs Sloane Slides. (Photo courtesy of Crocs, Inc.)

“Drew is unapologetically optimistic and delightfully positive, and we think those traits, which are also central to our brand philosophy, shine throughout the Drew Barrymore Crocs Color-Block Collection,” said Michelle Poole, Crocs Sr. Vice President of Global Product and Marketing. “These styles do a great job capturing Drew’s spirit while offering our consumers a fresh, stylish take on several of our iconic Crocs silhouettes for women and children.”

The Drew Barrymore Crocs Color-Block collection is available now on crocs.com and at select stores globally this month at a US MSRP of $44.99 for the Classic Clog, $49.99 for the Crocband™ Clog and $49.99 for the Crocs Sloane Slide. For children, the Classic Clog is available at a US MSRP of $29.99 and $34.99 for the Crocband™ Clog.

A second Drew Barrymore Crocs Collection will launch globally in May 2018 and will feature exclusive graphics and embellishments on Crocs Classic Clogs, Crocband™ Clogs and Crocs Sloane Slides, as well as Crocs Isabella Sandals and Flips.

About Crocs, Inc.
Crocs, Inc. (Nasdaq: CROX) is a world leader in innovative casual footwear for women, men and children, combining comfort and style with a value that consumers know and love. Every pair of shoes within Crocs’ collection contains Croslite™ material, a proprietary, molded footwear technology, delivering extraordinary comfort with each step.

In 2018, Crocs reinforces its mission of “everyone comfortable in their own shoes” with the second year of its global Come As You Are™ campaign. To learn more about Crocs or Come As You Are, please visit www.crocs.com or follow @Crocs on Facebook, Instagram and Twitter.

Puma x Hello Kitty Suede Classic announce new shoe collection

January 25, 2018

The following is a press release from Sanrio:

For over 40 years, fans have been smitten by Hello Kitty. She may only be as tall as five apples and weighs the same as three, but her influence spans the world over, gracing all things ‘kawaii’ since she first debuted in Japan in 1974. The PUMA Suede born in 1968 has long established its iconic status with roots in sport and relevance in the sneaker world. Both Hello Kitty and the PUMA Suede are certified pop cultural icons #ForAllTime.

How else can you explain a multi-billion dollar brand built largely on word of mouth? Hello Kitty is for fans of all ages, making her the perfect addition to the Suede’s 50th Anniversary.

Everything about the collection, from the red bow-toms to her milk bottle icon, pays homage to Hello Kitty, the little girl from London who loves fresh-baked cookies and Mama’s apple pie. Bold colors, cheeky graphics and fun, intricate details make this offering uniquely endearing.

We’ve seen the Suede get funky, fresh, chic and sporty. Now, we see the silhouette at its cutest. The PUMA x Hello Kitty Suede Classic toebox, tongue, laces, heel and Formstripe are a radiant red, popping against a Hello Kitty pattern and a chunky white sole. A notable detail includes the red bow-toms that showcase Hello Kitty’s signature bow, beaming through translucent outsoles. The PUMA x Hello Kitty Suede Classic shoes are available in adult and junior, pre-school and infant sizes.

Apparel pieces round out the PUMA x Hello Kitty capsule collection. The PUMA x Hello Kitty Tee in white with the collab logo is all charm, while a red-white T7 set is peak adorable. The PUMA x Hello Kitty T7 Hoodie in red features the iconic 7cm stripe along the shoulder and arms with the trademark logo on the front and back. The PUMA x Hello Kitty Pants, also Red with the T7 stripe, feature a small Hello Kitty icon on the front right leg and her classic milk bottle icon on the back of the left hip.

A nod to Sanrio’s “small gift, big smile” philosophy, the capsule collection also features supercute coordinating accessories like the Red-White PUMA x Hello Kitty Backpack and Gym Sack with an unforgettable collab logo and the PUMA x Hello Kitty Cap with a red translucent bill.

The PUMA x HELLO KITTY collection makes its way into PUMA Stores, puma.com, Sanrio.com and select Sanrio stores starting February 8th. Follow @PUMASportstyle for all Suede 50 updates and check #ForAllTime to keep up with the conversation.

PUMA is one of the world’s leading Sports Brands, designing, developing, selling and marketing footwear, apparel and accessories. For over 65 years, PUMA has established a history of making fast product designs for the fastest athletes on the planet. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Golf, and Motorsports. It engages in exciting collaborations with renowned design brands to bring innovative and fast designs to the sports world. The PUMA Group owns the brands PUMA, Cobra Golf and Dobotex. The company distributes its products in more than 120 countries, employs more than 11,000 people worldwide, and is headquartered in Herzogenaurach/Germany. For more information, please visit http://www.puma.com

About Sanrio
Sanrio is the global lifestyle brand best known for pop icon Hello Kitty®, who recently celebrated her 40th Anniversary. Home to many endearing characters including Chococat® My Melody®, Badtz-Maru® and Keroppi®, Sanrio was founded on the ‘small gift, big smile®’ philosophy – that a small gift can bring happiness and friendship to people of all ages. Since 1960, this philosophy has served as the inspiration for the broad spectrum of unique products and experiences. Today, more than 50,000 Hello Kitty-branded items are available in over 130 countries and upwards of 15,000 U.S. retail locations including department, specialty, national chain stores and over 35 Sanrio boutiques. For more information please visit www.sanrio.com and www.facebook.com/hellokitty.


Stuart Weitzman unveils Gigi Hadid photos from fall/winter 2017 campaign

July 12, 2017

Gigi Hadid wearing Tiemodel boots in Stuart Weitzman's Fall/Winter 2017  Campaign (Photo by Mario Testino/Stuart Weitzman)
Gigi Hadid wearing Tiemodel boots in Stuart Weitzman’s Fall/Winter 2017 Campaign (Photo by Mario Testino/Stuart Weitzman)

The following is a press release from Stuart Weitzman:

Stuart Weitzman’s Fall/Winter 2017 advertising campaign features Gigi Hadid and demonstrates once again the power behind this pairing. Shot by renowned fashion photographer Mario Testino, the stunning black-and-white images emphasize Stuart Weitzman’s visual vocabulary and showcase the essential silhouettes for the season.

Gigi Hadid wearing Cling boots in Stuart Weitzman's Fall/Winter 2017  Campaign (Photo by Mario Testino/Stuart Weitzman)
Gigi Hadid wearing Cling boots in Stuart Weitzman’s Fall/Winter 2017 Campaign (Photo by Mario Testino/Stuart Weitzman)

Gigi takes on a whole new look, capped in a fabulous Shay Ashual wig that obscures her famed tousled golden locks and will have people asking: did she or didn’t she? Gigi’s stylish faux-pixie, inspired by Jean Seberg’s character in the 1960’s French movie classic “Breathless,” puts a chic and modern twist on her fourth consecutive Stuart Weitzman campaign. The deconstructed styling provides a sharp contrast to the sleek iconic stretch over-the-knee TIEMODEL boot and CLING ankle boot, available for sale and pre-order on www.stuartweitzman.com.

The international advertising campaign will launch in the United States, Canada, Europe and Asia. A behind-the-scenes video and additional creative content will be featured on www.stuartweitzman.com and in Stuart Weitzman boutiques worldwide.

Sarah Jessica Parker to open second SJP store

May 8, 2017

Sarah Jessica Parker wears SJP by Sarah Jessica Parker shoes.
Sarah Jessica Parker wears SJP by Sarah Jessica Parker shoes. (Photo courtesy of Bellagio)

Sarah Jessica Parker is opening a SJP by Sarah Jessica Parker boutique this summer at the Bellagio Resort & Casino in Las Vegas. It will be the second SJP by Sarah Jessica Parker store and the first on the West Coast.

The first SJP by Sarah Jessica Parker opened in December 2016 at Bellagio’s sister property MGM National Harbor in Oxon Hill, Maryland.

Parker commented in an Bellagio press release: “On the heels of our first SJP by Sarah Jessica Parker boutique opening in December, we are thrilled to be opening the doors to a second standalone store with MGM Resorts at Bellagio in Las Vegas this summer. Having our own store has long been a goal we’ve worked  toward and it feels like a dream to be able to do it twice in less than 12 months with such brilliant partners. The expertise, guidance and support that MGM Resorts has brought to the table are unparalleled and we’re honored to be taking this massive next step with them.”

Bellagio president and COO Randy Morton added,  “We are honored Ms. Parker and her team chose Bellagio to debut SJP on the West Coast. The boutique at MGM National Harbor was an immediate phenomenon, creating an energy and excitement rarely found in the retail world. The opportunity to bring Ms. Parker’s brand and passion to Bellagio complements our commitment to creating wow moments for each guest that walks through our doors.”

The boutique will be located in the Promenade retail corridor, taking the place of La Scarpa, which will close in mid-May.

SJP was founded in February 2014 by Sarah Jessica Parker and partner George Malkemus III. The footwear and accessories collection stems from Sarah Jessica’s love for the single sole and vivid memories of New York City fashion in the latter part of the ’70s.

Havaianas launches Mommy & Me flip flops by Jessica Alba and Jenna Dewan Tatum

May 3, 2017

Havaianas' Baby2Baby flip flops
Havaianas’ Baby2Baby flip flops (Photo courtesy of Havaianas)

The following is an excerpt from a Havianas press release:

Havaianas, the world renowned Brazilian sandal brand, and Baby2Baby, the nonprofit that provides low-income children ages 0-12 years with diapers, clothing and all the basic necessities that every child deserves, come together to create an exclusive collection of Mommy & Me flip flops by Jessica Alba and Jenna Dewan Tatum.

In celebration of Mother’s Day, the collection will launch May 3, 2017, and include exclusive mother and daughter styles. Baby2Baby Board Member Jessica Alba and Baby2Baby Angel Jenna Dewan Tatum incorporated summer-inspired pins with fashion-forward colors to create a collection that embodies each of their personal styles.

The collection features two matching sets of flip flops, including the Women’s and Kids’ Slim Logo Pop Up in Mentha Green and Slim in Sand Grey/Light Golden. With each purchase, 100% of the proceeds will support Baby2Baby and prices range from $22 to $34 and are offered in Women’s 6-12 and Toddler 9-Youth 4. The collection will be available in select Havaianas stores and www..

Harris Poll’s 2017 EquiTrend Study lists the top fashion retail brands of the year

April 19, 2017

The Harris Poll’s 29th annual EquiTrend Study reveals 2017’s strongest brands across the media, travel, financial, automotive, entertainment, retail, restaurant, technology, household and nonprofit industries, based on consumer response.

Measuring brand health over time, the EquiTrend Brand Equity Index is comprised of three factors—Familiarity, Quality and Purchase Consideration—that result in a brand equity rating for each brand. According to a Harris Poll press release, the brands ranking highest in equity receive the Harris Poll EquiTrend “Brand of the Year” award for their respective categories. This year, more than 100,000 U.S. consumers assessed more than 4,000 brands across more than 450 categories.

Here are the top-ranking brands in the fashion industry:

Department Store Brand of the Year

Kohl's fashion retail


  1. Kohl’s Department Stores
  2. Macy’s Department Stores
  3. JCPenney Department Stores
Other Department Store brands in study ranked below category average (alphabetically): Belk Department Stores, Dillard’s Department Stores, Sears Department Stores

Footwear Store Brand of the Year


  1. DSW (Designer Shoe Warehouse)
  2. Journey’s Shoe Stores
  3. Foot Locker
  4. Shoe Carnival Stores

Luxury Department Store Brand of the Year


  1. Nordstrom Department Store
  2. Saks 5th Avenue Department Store
Other Luxury Department Store brands in study ranked below category average (alphabetically): Bloomingdale’s Department Store, Lord & Taylor Department Store, Neiman Marcus Department Store


Off-Price Retailer Brand of the Year

  1. TJ Maxx Stores
Other Off-Price Retailer brands in study ranked below category average (alphabetically): Burlington Coat Factory, Marshalls Stores, Ross Dress For Less


Stuart Weitzman brings 2017 Bridal Collection to select boutiques

April 17, 2017

Shoes from the Stuart Weitzman 2017 Bridal Collection
Nudist sandals from Stuart Weitzman’s 2017 Bridal Collection (Photo courtesy of Stuart Weitzman)

Shoe brand Stuart Weitzman is bringing its 2017 Bridal Collection, previously available online only, to select U.S. boutiques this spring. The collection will debut exclusively Stuart Weitzman locations on Michigan Avenue  in Chicago; Madison Avenue in New York City; Greenwich Avenue in Greenwich, Connecticut; Rodeo Drive in Beverly Hills, California; South Coast Plaza in Costa Mesa, California; NorthPark Center in Dallas; and Lenox Square in Atlanta and will continue to be available at Stuart Weitzman’s website. The collection will arrive in stores and online mid-April.

The brand’s Spring 2017 Bridal Collection includes:

  • Nudist sandal, available in three heel heights and a variety of materials such as white satin, argento noir, platinum gold noir and rose gold patent leather.
  • The Nearly Nude block heel sandal, updated for the spring bridal collection, offered in white or light blue leather and finished with a glittering heel. The sandal can be embellished with clear, chalk white or “Something Blue” light sapphire Swarovski crystals.
  • Memoir, a low strappy sandal in glitter lace.
  • Tweety and the Balls of Fire.   a duo of chic barely-there flat sandals.
  • The More Pearls, a block heel sandal adorned with feminine pearls.

Retail prices range from $398 to $485 (U.S. dollars), except for the Nearly Nude and Nudist, which retail for $2,200.

Shoes from the Stuart Weitzman 2017 Bridal Collection
Nearly Nude sandals from Stuart Weitzman’s 2017 Bridal Collection (Photo courtesy of Stuart Weitzman)

The brand will continue to offer a customization based on Stuart Weitzman’s own proposal to his wife of 50 years, Jane, when he got down on one knee with a shoe instead of a ring. The lining of the one-of-a-kind shoe was inscribed “Made expressly for the future Mrs. Weitzman.” The bridal customization program takes a page out of the designer’s playbook by offering brides the option to personalize their sock lining with their new married name and wedding date.

Stuart Weitzman will celebrate the new bridal collection with in-store events at the below locations:

  • April 20, 2017: Madison Avenue, New York boutique, 5:30 p.m. to 7:30 p.m.
  • April 25, 2017: Michigan Avenue, Chicago boutique, 2 p.m. to 6 p.m.
  • April 26, 2017:  NorthPark, Dallas boutique, 2 p.m.  to 6 p.m.
  • April 27, 2017:  Lenox Square, Atlanta boutique, 2 p.m.  to 6 p.m.

All times listed are local times.

DSW and TREND: BAR invite customers to embellish their footwear and accessories

March 9, 2017

DSW in Hyannis, Massachusetts. (Photo courtesy DSW)

DSW (Designer Shoe Warehouse) has teamed up with TREND: BAR to give customers the opportunity to add embellishments to their footwear and accessories at select DSW locations. According to a press release, Los Angeles-based TREND: BAR, founded by sisters Lindsey and Kayla Swartz, produces luxe fabric stickers, appliques, charms, shoelaces, patches and creative add-ons that customers can use to personalize their footwear and accessories.

To celebrate the launch of this partnership, DSW will be hosting special events on March 12, 2017, with TREND:BAR helping customers discover the perfect add-on for their new shoes, plus music, snacks, and more. More information can be found at DSW’s official website.

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